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Social Media and Community Websites

Facebook, Linkedin, Alignable, Yelp, Thumbtack, Zillow, Nextdoor, Homeadvisor and more are being used more and more by consumers during their search journey online. These sites are providing real value because they focus on connecting real people that have real problems to real companies that are local to them.

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Online Reviews

Did you know that 91% of 18 to 34-year-olds trust online reviews as much as personal recommendations? And with Google revealing that reviews play a major role in positioning for the search results page(keyword rankings), there’s no denying that online reviews are important for business.